How to promote your book

A friend asked me this the other day and I sent him some ideas that he turned into a blog post. I'm sharing the link with you. There might be ideas in here you haven't tried yet.

Please share your ideas for book promotion in comments. Let's help each other!

Photos from Book Expo America

Here is a slideshow of photos coming from the Javits Center in New York where BEA is under way. I will be adding to this slideshow so check back often.